Farewell, HARO.
Welcome,
new HARO
5 years in the market. 100+ clients. 3000+ links.
AI, and specifically ChatGPT, changed the landscape of our business.
Before
Journalists and content managers needed different types of expert opinions to use in their articles:
- General business and marketing advice
- Marketing case studies with screenshots and performance data
- Comments on burning social and political happenings and new legislation
- Questions requiring deep expertise in specific industries
We are a marketing consultancy agency and have successfully answered general business and marketing questions. We had something intelligent and non-obvious to say and were confident that the Internet would “remember” our clients for saying intelligent things.
With the mass use of ChatGPT
Pitching became simple. Journalists started to receive a huge amount of identical AI-generated pitches on general questions from businesses and freelancers pitching on behalf of clients. Eventually, journalists stopped asking general questions.
Is HARO dead?
No. It is still an effective PR and SEO tool if you are willing to share internal company information and if someone in your team has the time to find relevant requests and craft pitches.
Register here: https://www.helpareporter.com/sources/
Use our guide to improve your pitching quality: https://haro-seo.com/haro-response-tips/
Can we help you get high-quality links the other way?
Yes, we offer guest post services.
A guest post is a unique article published by a media on a topic relevant to your business. You get a do-follow link to your homepage, service page, or blog post with a managed anchor text.
Ready to get the links?
Vetting criteria for media we work with
Ahrefs DR: 40+
MOZ spam score: less than 15%
Real organic traffic on relevant topics: business or lifestyle—depending on your niche.
Benefits of the new approach
- Faster turnaround: 2 weeks vs. 2 months for the package of 3 links
- The option of the test package with one link to test the approach.
- Link to any page on your website vs. homepage only.
- Managed anchor text of the link—your target keyword vs. your brand name only.
- Topic relevancy—the media will publish an article about your industry vs. appearing in an article on the general topic (i.e., best business book, tips for managing social media, etc.).
Packages
Single: 1 link—275 USD
Starter: 3 links—750 USD
Pro: 5 links—999 USD
Ready to get the links?
Got questions?
Ready to get started?
This is the service of guest posting, not HARO pitching.
FAQ
We don’t offer HARO pitching services anymore. Why—see the top of the page. You can register as the HARO source yourself here (https://www.helpareporter.com/sources/) or hire a different agency. Most would just copy the journalist’s request and generate the response with ChatGPT.
We work with all businesses except pharma, CBD, vape, gambling, betting, adult content, dating, and credit repair.
We take the vetting of the media we work with seriously. It took us a lot of effort to sip through a myriad of media offering guest posting to hand-pick the ones we could partner with. The vetted media list is an asset we cannot share with anyone. If you have ordered guest posting previously, please send us a list. We will ensure that we don’t sell you a link from a website that linked to you earlier.
All our vetted media are from *.com domains. We can run a dedicated vetting process for you if you need specific country domains. This will require an extra week and a 250 USD fee.
Fill in this form. Give us your target link and keyword. You may also want to suggest a list of topics and share a list of previously purchased guest posts—to ensure we do not go to the media you already worked with.
SEO success depends on multiple factors, and backlinks are just one of them:
– keyword selection (attainable level of keyword difficulty and authority of traffic competitors)
– superior content (on-par or better than your traffic competitors’) for the selected keywords
– on-site optimization (titles, image optimization, internal linking, no keyword cannibalization, etc.)
– website’s technical condition (loading speed, quality of the website code and hosting provider, etc.)
– high-quality backlinks
Our work will boost your backlink profile. To get solid SEO performance, you must also excel in other SEO areas outside of our control.
DISCLAIMER: we are not affiliated with helpareporter.com
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